The future of financial health
Financial health products,
built for everyday decisions
OPTIMISEDAI builds and backs consumer apps that help people understand affordability, build healthier money habits, and act earlier.
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FCA RegulatedISO 27001Open BankingPSD2 CompliantGDPR ReadySOC 2 Type IIFCA RegulatedISO 27001Open BankingPSD2 CompliantGDPR ReadySOC 2 Type IIFCA RegulatedISO 27001Open BankingPSD2 CompliantGDPR ReadySOC 2 Type IIFCA RegulatedISO 27001Open BankingPSD2 CompliantGDPR ReadySOC 2 Type II
What we do
Three core focus areas
We focus on three core areas that drive real impact in people's financial lives.
Affordability clarity
Help users understand what is realistic and sustainable for their financial situation.
Savings behaviours
Help users build habits that improve outcomes over time.
Financial confidence
Help users make decisions with fewer surprises.
Our portfolio
Meet our companies
Consumer financial health products built for real impact.
Get startedReady to transform
Ready to transform
financial health?
Partner with us to build the next generation of consumer financial health products. Let's create something impactful together.